Currently based in Stockholm, I’m Lead UI Designer in Candy Crush Saga at King (Activision Blizzard), where I manage a team of UI Designers to deliver engaging and innovative features for our players. I also teach about UI/UX at Schools and Universities.
With over 7 years of experience designing interfaces for Video Games, I keep learning daily about our players: what they love, what engages them and how we can best design for them.
In my current role as a leader and manager I’m constantly looking for growth opportunities for my team, for ways to keep them engaged and challenged. I support my team with hands-on design and implementation, defining guidelines and best practices, expanding and maintaining the style guide, removing blockers and defining ways of working for success.
I consider myself a UI/UX Generalist and an Interface Artist with experience across the whole design pipeline: from defining player and business needs to prototyping and implementing solutions in the engine, with a stronger focus on Interaction and Information Design.